ALFARIZI, Fadli; NUR FAUZI, Ramdhan. The Role of Brand Awareness and Innovation in Shaping Consumer Purchase Decisions at Kopi Kenangan in Sumedang. Journal of Social Media Strategy and Marketing, [S. l.], v. 1, n. 1, p. 10–14, 2026. Disponível em: https://journals.politeknikpraktisibandung.ac.id/index.php/jsmsm/article/view/31. Acesso em: 1 apr. 2026.